A law firm's website can have hundreds of pages and still fail to establish much authority on the subjects it…
A new law firm has an obvious disadvantage when it comes to online visibility: It has no history. There may…
For years, law firms have invested in search engine optimization because potential clients were searching Google for answers, comparing attorneys,…
Law firms rarely decide to stop marketing. What happens more often is quieter. The website is still there. A blog…
For years, the standard law firm content strategy was straightforward: publish a blog every week or two, choose a legal…
Law firms have spent years being told to publish more blog posts. Write about the latest legal development. Answer another…
It’s easy to understand why a law firm might look at its marketing budget and start asking hard questions. Maybe…
If you have been paying attention to digital marketing lately, you may have noticed a new acronym showing up everywhere:…
Marketing a law firm has never been inexpensive, but many attorneys are finding that their marketing dollars don't go as…
When a potential client begins their search for an attorney, the website is often their first introduction to your firm.…