Attorneys and website designers must work together to come up with ideas for attorney website design inspiration. The best websites for attorneys provide information to potential clients to help them determine if a law firm is the right choice for them. It is also important to create sites containing enough information to put clients at ease. The information needs to be organized and easy to read, and the overall appearance of the site must be appealing.
Additionally, sites need to have a completed appearance and contain details that enable potential clients to make educated decisions about their legal representation. There are several ways you can make your site a standout in your industry, including making it a valuable resource of information for potential clients. What are some of the best ways to accomplish this? Below are five ideas for attorney website design inspiration.
When looking for attorney website design inspiration, adding a FAQ page is a great place to start. No matter how much information you provide on your site, potential clients are going to have questions. Even if the answers to those questions are located elsewhere on your site, creating a FAQ section provides organized information. When you create a list of questions expected from clients and answer them in a direct manner, it helps clients understand important information before proceeding.
Even with an FAQ section, potential clients might have additional questions. Sometimes these potential clients are just in the information gathering phase of finding legal representation and are reluctant to call or email your firm. However, they might be comfortable chatting with a representative from your law firm if they are able to remain relatively anonymous. Many websites have begun offering a live chat feature that allows site visitors to enter only their first name and speak with someone immediately.
A legal blog is a great way to share information in a casual manner with site visitors. You can fill your blog with information about developments in your area of practice, news about your firm, or details about issues that affect potential clients.
Another idea for attorney website design inspiration is to add educational articles. Articles allow you to share information, but in a slightly more formal manner than a blog. Articles also make it possible to expand on topics mentioned in your legal blog. Blog entries should be somewhat limited in length, but articles can be much longer. Some of your potential clients will want to gather all the information available concerning their issue and articles are a great way to provide them with this information. Including articles on your site also establishes credibility in your area of practice.
One final thing you can do to expand your site actually goes beyond your site. If your firm hosts special events, your site is a great way to promote them to clients and potential clients. You can also schedule events online. For instance, some attorneys have begun holding information sessions through chat or video online. Your site is a great place to host these events or to spread the word about where and when they will be held.
If you need attorney website design inspiration, we can help. Contact us today for more information about improving your legal website design.
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