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Legal Web Design Blog

Google Announces Panda “4.1” Update That Should Help Small Sites

October 8th, 2014 / Legal Web Design LLC / Reading Time: 3 minutes

Google just announced that it’s rolling out the latest version of its Panda Update, first introduced in February 2011. The original Panda algorithm change promoted sites with quality content and downgraded sites with low quality content. Similarly, the latest update continues that trend. Even though the new update will affect…

YouTube for Lawyers

September 29th, 2014 / Legal Web Design LLC / Reading Time: 2 minutes

Google is the largest search engine on the internet. Microsoft (Bing), Yahoo, Ask and AOL aren’t even close. In fact, another Google Site—YouTube—garners more search traffic than all of those competitors combined. Therefore, YouTube for lawyers should be a part of every attorney’s marketing plan. More than 3 billion searches are…

SEO for Law Firm Websites: Google Announces that SSL (HTTPS) Is a Ranking Signal

August 11th, 2014 / Legal Web Design LLC / Reading Time: 2 minutes

If you are an attorney, then SEO for law firm websites is important to your overall marketing strategy. Google Inc. announced that websites using  SSL and HTTPS—the secure version of HTTP—may get a ranking boost. In Webmaster speak, HTTPS is a Search Engine Optimization (SEO) “ranking signal.” Google said in a blog post, the…

Study: Yelp Is the Most Popular and Trusted Attorney Review Website

August 1st, 2014 / Legal Web Design LLC / Reading Time: 3 minutes

You’ve probably used the online review website Yelp to help you evaluate local dining, shopping, and entertainment as well as things like schools, health clubs, and mechanics. Indeed, it seems that few establishments are able to fly under the Yelp radar…and this includes a law practice. Yelp is…

How to Start a Law Firm Podcast

July 7th, 2014 / Legal Web Design LLC / Reading Time: 3 minutes

Tucked away in the pages of a recent social media marketing report is a little-used social media platform that appears poised to make leaps and bounds in the coming year. Podcasts—digital media files made available for download and produced in a series, much like a radio program—are currently used only by about 6% of…

Report Shows 97% of Marketers Use Social Media

June 26th, 2014 / Legal Web Design LLC / Reading Time: 3 minutes

Social media is an integral part of online marketing for law firms. According to the 2014 Social Media Marketing Report, the overwhelming majority (97%) of marketers participate in social media marketing. Social Media Examiner published the 6th annual study, which is based on input from more than 2,800 marketers. This study…

Blogging Tips for Lawyers – Marketing Industry Report Shows Importance of Blogging

May 30th, 2014 / Legal Web Design LLC / Reading Time: 2 minutes

The social media marketing debate has shifted from, “Should I be doing it?” to “How should I be doing it?” Platforms such as Facebook, Twitter, and blogs are necessary to build your law firm’s brand and attract new clients. Since your time and resources are limited, this leads to the question of which social media activities provide the best…

New Study Reveals 10 Most Effective Law Firm Marketing Activities

May 21st, 2014 / Legal Web Design LLC / Reading Time: 3 minutes

What smaller law firms lack in resources, they make up for in responsiveness and creativity. This principal applies not only to how small and medium sized firms handle cases, but also to their marketing approach. Simply put, you cannot compete with large law firms on a dollar for dollar basis, but being smart about how you…

Attracting New Clients with Corporate Journalism

May 8th, 2014 / Legal Web Design LLC / Reading Time: 2 minutes

The practice of corporate journalism, according to a new report, is one of the best lawyer marketing platforms. It allows lawyers to stand out in a sea of content. Today, people have access to a seemingly-endless stream of information. This includes alerts, press releases, newsletters, blogs, and other content. In return, this…

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