Five Keys to Email Marketing Success

Think email marketing is an effective way to reach out to clients? Here’s what you need to know. Reaching out to clients via email is a great way to keep in touch. Whether it’s a monthly newsletter or you’re sharing information about a specific program or event, you’re sending a reminder without being too intrusive […]

Lawyers and Social Media: A Weird Yet Effective Relationship

Social networking for law firms has been a trending topic in our industry for years now, and we suspect that some law firms are probably tired of hearing about how social they should be. How many of you really, truly, actively engage in social media? More to the point, how do you feel about your […]

Report: 97% of Marketers Use Social Media

The overwhelming majority (97%) of marketers participate in social media, according to the 2014 Social Media Marketing Report. Published by Social Media Examiner, the 6th annual study is based on input from more than 2,800 marketers and provides insight into how social media is used to promote businesses. If your law firm is a newcomer […]

Numbers Don’t Lie: Why You Need a Social Media Presence

Despite how much you’ve heard about the importance of social media to Internet marketing, you may still have some doubts about how effective sites like Facebook, Twitter, LinkedIn, and YouTube are for generating new business for attorneys. But if you think that these sites are merely platforms for young people to share gossip and post […]

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