Should You Include Video Content on Your Website

October 28th, 2013 / awolfyavis / Reading Time: 2 minutes

Video Marketing For Lawyers Icon.What is Video Marketing for Law Firms?

People, who are not using internet marketing to make a full-time living, often feel overwhelmed by how quickly developments come to pass in the industry. Some lawyers are just getting on board with having a website and using a blog. Therefore, they have already fallen behind because there are so many other strategies, like video marketing for lawyers, that they are not using. Attorneys often fall into this category because their priorities are on their clients and their cases. Many lawyers understand the importance of online marketing, however, they favor client work.

One of the most valuable tools attorneys have in their internet advertising arsenal is video content. Before, a website filled with written information was enough. Now, however, many attorneys find that featuring videos on their website or YouTube is one of the best ways to attract new clients. Not only does it improve content, video marketing for law firms gives a detailed look into your firm. In return, it helps clients feel at ease before they even walk through your door.

Gain Celebrity Status

Video marketing for lawyers gives you the opportunity to achieve celebrity status in your field. Even though it is simple to add video content to your law firm’s website, it still provides major impact. Many attorneys find that featuring videos on their site and creating a YouTube channel helps establish them as an expert in their field. Even though anyone can post videos online, well-made videos can give a celebrity impression. When a video is professionally made, clients get a strong, positive impression of your experience as a law firm. Despite the proliferation of videos featuring everyday people, there is still a tendency to feel a bit star-struck when working with someone we’ve seen on a screen.

Educate Potential Clients

Video marketing for attorneys provides another way to educate potential clients and make their decision to choose your firm easier. Some people will visit your site and read all the information you have provided. Others will skim the written material and move on. Marketing videos capture the attention of those who learn by engaging senses that are not as highly engaged when reading. Videos give you the opportunity to share more information, which can be appealing to different groups of people. It also gives you a greater reach when it comes to sharing legal information with the public. When you expand to an entire channel of content, you are doing your industry a service by educating a larger group of people.

Help with Video Marketing for Lawyers

Are you looking for ways to make your law firm’s website more engaging? Are you disappointed in the results you have and are you are ready to bump your site up a notch? We can help. Your legal website is one of the most effective advertising tools, so we’ll make sure you get the most out of your firm. Contact us today if you need help with video marketing for attorneys.

Blog Archive

Here is what you can expect when working with Legal Web Design

  • Easy

    A free initial meeting to discuss your project and needs;

  • Down To Earth

    Personal, one-on-one attention from our designers and a dedicated project manager;

  • Plan

    A content managed attorney website that looks great and is easy to maintain, expand, or update;

  • Ideas

    A customized plan to promote your legal website, including ongoing search engine optimization and social media options;

  • Execution

    Follow-up and consultation is included with every website, so you will never have to look far for ideas to grow your legal practice.

  • Success

    A content managed attorney website that looks great and is easy to maintain, expand, or update;

Request a Free Legal Web Design Consultation

Contact Legal Web Design

Ready to take it a step further? Let’s start talking about
your project or idea and find out how we can help you.

Free Consultation


Call Us: 888-480-3585

Legal Web Design is a BBB Accredited Business. Click for the BBB Business Review of this Web Design in Denver CO ASA2017