Custom Legal Website Design
Stand above the crowd with custom legal web design.
When legal web design is on the docket, there is no room for compromise. With more lawyers than ever looking to the Internet as a way to attract new clients, your attorney website has to be interesting, professional, and unique all at the same time.
The team at Legal Web Design can help. As a creative agency founded by attorneys and specializing in attorney websites, we have quickly gained a reputation for unmatched results in the industry. We offer advantages like free consultations, up-front pricing, and comprehensive legal website online marketing plans because we know how important a new legal website is to you and your practice.
Search Engine Optimization ("SEO") for Lawyers
Legal Web Design takes attorney website search engine marketing to the next level.
Search engine optimization for lawyers, or attorney SEO for short, is becoming an increasingly important part of running a successful legal practice. That's because today's clients are no longer looking towards the Yellow Pages or print advertisements to find an attorney – they are turning to search engines like Google, Yahoo, and Bing. If you want them to find your practice instead of a competitor’s, you are going to need the right legal search engine optimization team on your side. It is getting harder than ever for a law firm to reach one of the premier search engine positions, and doing so takes more than just a few minor changes to your legal website.
Social Networking for Law Firms
Leverage the power of social networking for your law firm.
Can social networking sites like Facebook, Google +1, LinkedIn, and Twitter really help you to grow your law practice? The numbers do not lie: More than 500 million people regularly log into their social media accounts – many of them daily. While some go online to catch up with friends and relatives, an increasing number turn to the Internet for recommendations on products, vendors, and even law firms.
No legal web design is complete without a comprehensive online marketing package, and that should include a plan for social media. At Legal Web Design, we know how attorneys can get the most out of their social profiles. Here are just a few of the ways we can help you use it to find more clients and gain a larger public profile:
- Through custom Facebook and Twitter pages that reflect the look and feel of your attorney website
- By sharing traffic and links between your social profiles, your blog posts, and your legal website to enhance your Internet marketing effectiveness
- With content creation designed to enhance your online reputation, attract search engine traffic, and get potential clients to notice your law firm
- By linking your legal practice to other groups and organizations that are recognized leaders in your field of law
If your practice is not taking advantage of the enormous marketing opportunity provided by social networking for law firms, then you are not getting the most out of your attorney website. Contact us for a free consultation today. We will guide you through the process of creating an effective online marketing plan for attorneys, from the initial legal website design to getting the most out of your social media profiles.
Legal Web Hosting/Maintenance
Harness the full power of Legal Web Design, law firm website hosting and managment.
Although they can be easy details to overlook, hosting and management are important pieces of the attorney website design process. No matter how visually attractive your new legal website is, or what amount of programming went into it, it needs to be hosted on a fast, reliable, and accessible server in order to perform the way it is supposed to.
Fortunately, Legal Web Design provides the highest-quality legal website hosting and management service available. We offer this service for our attorney website design clients as well as those firms that simply want more reliability and service from their existing sites.
SSL Secure Website Hosting for Attorneys
Are you interested in protecting you and your clients’ personal information while at the same time gaining an edge in Google search rankings? Adding a SSL 2048-bit key certificate—better known as HTTPS or HTTP over TLS—to your website will allow you to achieve both goals with a single upgrade.
Bad web security has gained attention in recent years as individuals and businesses have increasingly been the victims of criminals and governments seeking to acquire personal information. More and more, Internet users—which is to say just about everybody—is wondering how they can keep personal, professional and financial details safe from prying eyes.
In response, web companies have begun to beef up online security. Google led the charge by making HTTPS, a form of encryption, the default for all of its services, and Facebook and Twitter soon followed suit.
Now, Google, with an eye toward “HTTPS Everywhere,” is incentivizing security by offering a minor search engine optimization (SEO) boost for websites that ditch HTTP in favor of HTTPS. The company recently announced that HTTPS will now serve as a search engine optimization (SEO) ranking signal. That is, Google will now favor sites that switch to secure, encrypted connections.
For the time being HTTPS is only a minor signal, but Google has hinted that it may strengthen the signal over time as a way to bolster web security on a broad scale.
And since the announcement is coming from Google—the world’smost popular web search engine—there really is no such thing as a minor announcement. This might be a small adjustment for now, but encrypted everything is likely to be standard practice in the not-too-distant future.
Why HTTPS Matters for Law Firm Marketing
HTTPS isn’t just for sites that require users to enter credit card information. An encrypted connection protects both you and your clients/potential clients from would-be criminals and snoopers who can use seemingly-unimportant information like an email address or phone number to gain access to multiple accounts.
An encrypted HTTPS site protects your network from intruders who, once inside, can wreak havoc by stealing private information, sending spam from your email server, hacking into network computers, and more.
From a client’s point of view, they run the risk of putting personal information into the wrong hands when they submit a “free consultation” form or even join a mailing list. You might already promise customers to keep their personal details confidential, but without a secure website, you can’t really fulfill that promise.
Finally, if for no other reason, adding HTTPS to your site will give you better standing with Google. Anyone who’s ever taken a traffic hit from a Google update such as Penguin or Hummingbird understands how important it is to comply with the Internet’s unequivocal gatekeeper.
For more information about Legal Web Design SSL hosting services please contact us for a free consult.
Mobile Website Development
The web is going mobile. Are you?
More and more, the web is going mobile. Believe it or not, that has several implications for your legal website. Clients are no longer coming to you through print directories, or even search engine access via desktop and laptop computers – more and more, they are getting to know your law practice while on the go, visiting your attorney website through iPads, Androids, iPhones, and other mobile devices.
The market for mobile web users is currently more than 100 million men and women strong, and growing every day. Given that it is the executives and decision-makers who are driving this trend, it is one that you cannot afford to miss out on.
Law Firm Website Receptionist and Live Chat
Live Chat Changes Everything.
For years now, marketing firms have been trying to help you increase your profits by marketing your products more efficiently. A lot of this help has been focused on website search engine optimization (SEO). However, studies have found that 97% of website visitors take absolutely no action. This means that only 3% of website visitors take the time to call an office, set an appointment, purchase a product or anything else that a business would need to earn a profit.
The solution: Simply add SiteStaff to yor wbsite and convert website visitors into leads and customers. By adding SiteStaff the average of visitor conversions can increase by 25% or more!
Website Content Writing for Attorneys
Content is king. Let Legal Web Design give your writing the royal treatment it deserves.
You’ve given your firm a digital presence through website design and social media. You understand the value of search engine optimization (SEO) for reaching potential new clients when they enter search terms into their browser. You’re registering more and more site views with each passing month. But when readers do end up on your pages, do they like what they see?
It’s not just what you say, but also how you say it. Well written content is one of the keys to converting readers into clients and to building site integrity. Quality content can, in fact, increase your search engine rankings and traffic. Each year Google places increased emphasis on quality content. This means that your firm should also be placing more stock in quality copywriting.
Copywriting and SEO are not the same thing
If you’re still hung up on “keywords”, your site might be lacking the key words needed to grab readers’ attention and attract quality links from other sites.
While your content does still need to contain certain words and phrases, it matters less and less how often they appear. In the early days of SEO, “keyword stuffing”—or loading content with search terms—was de rigeur. Now, it’s a faux pas. Google is getting smarter. It interprets what we’re asking for like never before. Starting with the Panda and Penguin updates and continuing with Hummingbird, Google rewards original, high-quality content in the form of higher page rankings. As Google itself has said, “We encourage original, high-quality content, since that’s what’s best for web users.” (Watch Google’s Matt Cutts explain the value of good content)
Readers who are engaged by good content are more likely to spend time on your site, share content, post comments, and most importantly, convert from visitors to clients. You can have the best design and visual aids in the world, but if the content isn’t relevant and well-written, readers are apt to look elsewhere for answers. Answers, after all, are what people are looking for when they search online, and answers are what Google is trying to provide by offering search results. People value sites that employ a journalistic writing style because it conveys a sense of authority.
Legal Web Design Works With Top Quality Copywriters
You already outsource many facets of your digital presence, and it makes sense to also work with professional copywriters. As a lawyer, you probably have excellent writing skills, but it’s less likely that you have the time needed to write quality blogs, page content, and press releases on a weekly basis.
If you need help with content creation, contact the team at Legal Web Design. During a free consultation we can discuss a content strategy that works for you, whether it’s on an ad hoc or ongoing basis.
Facebook for Lawyers
Facebook for Attorneys: 7 Tips For Using it to Grow Your Practice
With more than one billion users expected by the end of 2012 – and millions more joining every month – Facebook isn't just the world's most popular social media site, it is also a great online marketing tool for attorneys and law firms. Using Facebook to find new clients and increase the size of your network takes more than simply setting up a profile, however. To use the site effectively, attorneys have to remember a handful of key tips and strategies.
Here are seven things attorneys can do to use Facebook as a tool to grow their practice:
Twitter for Lawyers
5 Tips for Attorneys Using Twitter as a Marketing Tool
Is Twitter a great online marketing tool for your attorney website… or just a way to waste your time trying to find new clients with 140 characters or less?
The answer to that question depends a lot on how you use Twitter, as well as your approach to social media marketing in a bigger sense. That's because, unlike other tools and ideas you might try, Twitter isn't just about growing your law practice through advertisements – it's all about engaging new potential clients and growing your list of followers to the point that others take notice and start to refer business your way.
With that in mind, here are five tips for attorneys who want to use Twitter as a marketing tool:
Tips and Tricks
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